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What do you get when you mix two bearded Brooklyn chocolatiers (who happen to be brothers), a sailboat captain (and the ship he built in his Cape Cod backyard over 25 years), and a shipment of 20 tons of cocoa sailing from the Dominican Republic to the shipyards of Brooklyn? No, not a Wes Anderson film. You get mountains of red tape, confused Dominican port officials, and a cocoa bean importer flown in to explain why these guys are sailing their cocoa beans on a drug route when it would be much easier to put them on a big ship with hundreds of metal containers.
You also get the beginning of a sea change (sorry, I had to) in the way we think about shipping and local food. Someone had to do it first, and Rick and Michael Mast have paved the way by sailing their annual shipment of cocoa from the Dominican Republic.[^wsj]
http://vimeo.com/23086877
Known for small batches and incredible attention to detail, Mast Brothers Chocolate is the first and only bean-to-bar chocolate operation in New York City, and a proud symbol of the Brooklyn local food movement. The beans are roasted on site, chocolate bars are hand-wrapped in paper printed in-house, and the ingredients include only cocoa, sugar and a few bonus ingredients like sea salt from Maine created using solar salt houses - nothing to mask the complex flavor of the carefully sourced cocoa beans.
The brothers with the apropos surname decided a few years ago to set the goal of shipping their beans on wind power. After all, their business is based on a sort of old-is-new model of simplicity, so why not just sail the beans?
http://youtu.be/w0L2eUFu3q4
As Rick Mast says in the video above, trying to do something that seems simple in such a complex world can be difficult. But as visible members of the local food movement with a product that is decidedly not locally sourced, the Mast brothers have moved heaven and earth to reduce their carbon footprint.
Shipping by sail saved the pollution equivalent of 84 days of travel for a typical passenger automobile. The trailblazing 2011 shipment was the first time a sailing ship had unloaded commercial cargo in New York since 1939. Even with the added expense and headaches of sailing, the brothers plan to, slowly over time, have all of their beans arrive via the power of wind. With experience, each year should make for an easier and more affordable sustainable voyage that is still chocked full of adventure.
Learn more about Mast Brothers Chocolate below.
http://vimeo.com/13664547
